Camera reference targets, device calibration and professional displays are some of the tools we use in a colour-critical pipeline to maintain both the technical and artistic intentions of the imaging professional. The human eye is a remarkable organ, adapting to brightness and white balance colour shifts almost instantly. Unfortunately this ability can mask colour casts on displays. Relying on hardware calibration to known industry standards is the only way to maintain accurate colour rendering across digital devices. A properly calibrated monitor is an easy first step to achieving managed colour workflow. The effect of colour is both profound and subtle; viewing your shots in the correct colour space (source and target gamut) allows you to make decisions with confidence, and ensure your story gets told the way you intended. Contact Scan Pro Video for advice about colour managed workflow solutions.
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