Apple iPhone 13 Pro Max Graphite 256GB Smartphone
6.7" iPhone 13 Pro Max, 256GB, Graphite, OLED, A15 Bionic, Face ID, 12MP TrueDepth/Tri-Rear Cameras, IP68, 5G/WiFi 6/BT5
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Apple iPhone 13 Pro Max 256GB in Graphite
Let’s Pro Discover the new generation of iPhone with the iPhone 13 Pro Max. Fitted with a dramatically more powerful camera system for all those perfect shots. The Retina XDR display is so responsive that every reaction feels new again. Enjoy next-level power with the world's fastest smartphone chip, with an exterior that offers exceptional durability along with a huge leap in battery life.
6.7"Retina XDR Display
256GBStorage Capacity
6-Core CPUA15 Bionic Chip
Macro Photography comes to iPhone
CAPTURE THE FINE DETAILSWith its redesigned lens and powerful autofocus system, the new Ultra Wide camera can focus at just 2cm — making even the smallest details seem epic. Transform a leaf into abstract art. Capture a caterpillar’s fuzz. Magnify a dewdrop. The beauty of tiny awaits. Macro stills are just the beginning. You can also shoot macro videos — including slow motion and time-lapse. Prepare to be mesmerised.
More Zoom? Boom.
3x optical zoomOn Telephoto for closer close‑ups.
6x optical zoom rangeAcross the system for more framing options than ever.
CAPTURE THE FINE DETAILSThe new Telephoto camera features a 77mm focal length and 3x optical zoom — great for classic portraiture or shooting clearer photos and videos from far away. For closer subjects, try Portrait mode, where you can dial in the bokeh and experiment with studio-quality lighting effects.
Shift the Focus. Up the Drama.
Presenting Cinematic modeNow iPhone can shoot with shallow depth of field and automatically add elegant focus transitions between subjects. Cinematic mode can also anticipate when a prominent new subject is about to enter the frame and bring them into focus when they do, for far more creative storytelling. You have the option to change focus or adjust the level of bokeh even after capture. We can’t wait to see what you do with it.
Introducing Photographic Styles
ToneIncrease for brighter, more vivid colours. Decrease for stronger shadows and contrast.
WarmthIncrease to enhance golden undertones. Decrease to bring in more blue undertones.
renders your custom style in real timePhotographic Styles apply your preferred Tone and Warmth settings to your photos. But unlike filters, they keep things like skies and skin tones natural. Choose an Apple-designed preset — Vibrant, Rich Contrast, Warm or Cool — and if you want, fine-tune it even further. Set your style once to get the look you love every time.
Shoot it. Cut it. Ship it.
All in ProResThe high colour fidelity and low compression of ProRes let you record, edit and deliver broadcast-ready content on the go. Now you can complete a project in ProRes entirely on your iPhone. Or easily bring ProRes videos from your iPhone into Final Cut Pro on your Mac.
No Wonder your Selfies look so Good
The TrueDepth camera system is a total ProA15 Bionic and the TrueDepth camera also power Face ID, the most secure facial authentication in a smartphone.
Hello, ProMotion
120Hz adaptive refresh displayThe new Super Retina XDR display with ProMotion can refresh from 10 to 120 times per second, and all kinds of frame rates in between. It intelligently ramps up when you need exceptional graphics performance, and ramps down to save power when you don’t. It even accelerates and decelerates naturally to match the speed of your finger as you scroll. You’ve never felt anything like it.
Up your Game
perfect for power gamersThe display’s ability to refresh up to 120Hz — combined with the amazing graphics performance of the new 5-core GPU on A15 Bionic — makes iPhone 13 Pro perfect for power gamers.
Features of the Super Retina XDR Display
25% brighter outdoors For content that looks even more vivid in sunlight.
Custom OLED technologyPushes the display’s incredible resolution and colour right to the edge.
1,200 nitsPeak brightness for your HDR photos and videos.
Even more display areaThanks to a smaller TrueDepth camera system.
Incredible colour fidelityMakes all your content look true to life.
Striking contrast and resolutionCreates true blacks, bright whites, sharp detail and crisp text.
Pure. Pro. Power.
All-new 5‑core GPU Delivers up to 50% faster graphics performance than any other smartphone chip.
New CPU performance and efficiency coresPower through complex tasks and preserve battery life.
Superfast Neural EnginePerforms up to 15.8 trillion operations per second, enabling Cinematic mode, Smart HDR 4 and more.
Advanced ISPTakes noise reduction and tone mapping to the next level.
Secure EnclaveProtects personal information like your Face ID data, contacts and more.
On-device processingKeeps things like your Siri requests and interactions with Live Text private.
No one does 5G like iPhone
More 5G bands for 5G speed in more placesThe world is quickly moving to 5G. Streaming, downloading — everything happens so much faster. 5G is even fast enough for serious multiplayer gaming, sharing AR videos and more. With Smart Data mode, iPhone will switch down a gear automatically to save power when you don’t need all that speed.
Made for Everyone
PrivacyiPhone helps put you in control of your personal information. For example, Privacy Nutrition Labels help you see how apps use your data. Apps need your permission to track your activity across other companies’ apps or websites. And that’s just for starters.
ACCESSIBILITYTechnology is most powerful when everyone can use it. That’s why iPhone comes with accessibility features that support vision, hearing, mobility and learning needs.
