Apple iPhone 13 Blue 512GB Smartphone
6.1" Apple iPhone 13, 512GB, Blue, OLED, A15 Bionic, Face ID, 12MP TrueDepth/Dual Rear Cameras, IP68, 5G/WiFi 6/BT5
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Apple iPhone 13 512GB in Blue

Your new superpower
Discover the new generation of iPhone with the iPhone 13. Fitted with a dramatically more powerful camera system for all those perfect shots. The Retina XDR display is so responsive that every reaction feels new again. Enjoy next-level power with the world's fastest smartphone chip, with an exterior that offers exceptional durability along with a huge leap in battery life.
Please Note: You are viewing the BLUE iPhone 13. Images are for illustration purposes only.
6.1"Super Retina XDR Display
512GBStorage Capacity
6-Core CPUA15 Bionic Chip

Apple's most advanced dual-camera system ever.

Durability that's front and centre. And edge to edge.

A lightning-fast chip that leaves the competition behind.

A huge leap in battery life you'll notice every day.
A Future-Proof Camera Upgrade

thinking diagonallyApple designed a totally new architecture and turned the lenses 45 degrees to fit in the best dual-camera system ever — with its biggest Wide camera sensor. They also made room for sensor-shift optical image stabilisation. And equipped the Ultra Wide camera with a faster sensor.
New Ultra Wide camera reveals more detail in the dark areas of your photos.
New sensor-shift optical image stabilisation keeps shots steady even when you’re not.
New Wide camera captures 47% more light for better photos and videos.
iPhone went to Film School, so you don’t have to

Presenting Cinematic modeFilmmakers use a technique called rack focus — shifting focus from one subject to another — to guide the audience’s attention in their films. Now iPhone makes it easy for you to bring the same storytelling technique to your videos. Just start recording and Cinematic mode will hold focus on your subject while creating a beautiful depth-of-field effect all around them. Cinematic mode anticipates when a prominent new subject is about to enter the scene and automatically shifts focus when they do. Now you can effortlessly create videos that look and feel like the movies. Want to change the focus or adjust the blur after shooting wraps? No problem. iPhone lets you do it with a few taps and swipes. Even pro movie cameras can’t do that.
Take a Great Photo without Lifting a Finger

NIGHT MODENight mode senses low-light scenes and automatically adjusts to take bright, clear photos with amazingly rich colours.

PORTRAIT MODEPortrait mode artfully blurs the background to put the focus on your subject. You can try out six creative lighting effects with a swipe.

SMART HDR 4Smart HDR 4 now recognises up to four different people in a scene, and optimises contrast, lighting and even skin tones for each one. So everybody looks their best.

DEEP FUSIONDeep Fusion activates in mid- to low-light scenes. It analyses multiple exposures pixel by pixel to capture the subtlest textures, patterns and details.

ULTRA WIDEThe Ultra Wide camera gives you a wide field of view even when you’re right up close to what you’re shooting. So you can capture more of the scene without stepping back.

MEMORIESMemories are automatic slideshows created from meaningful moments in your photo library. Personalise them with your own look and feel — or even a soundtrack from your music library.
A Camera with a Style all your Own

Introducing Photographic StylesStyles are smart enough to do things like boost or mute colours while keeping skin tones natural. Choose Vibrant to make photos bright and vivid. Rich Contrast for darker shadows and deeper colours. Warm or Cool to accentuate golden or blue undertones. Preset, ready, go!
A New Level of Photography

TrueDepth camera systemThe TrueDepth camera system has all the latest features from the back cameras:
Cinematic Mode | Photographic Styles | Dolby Vision HDR Recording
Portrait Mode | Night Mode Selfies | Smart HDR 4 | Deep Fusion
for a whole new stratosphere of selfies.
A15 Bionic and the TrueDepth camera also power Face ID, the most secure facial authentication in a smartphone
A Display like no Other

Super-brightThe OLED display gets 28 per cent brighter — up to 800 nits — so it’s easier to see in full sunlight. And it still goes up to 1,200 nits for HDR content. You’ll notice bright whites, true blacks and every shade in between. Yet the display conserves power better than ever.
Super-colourfuliPhone 13 features a cinema-standard wide colour gamut, displaying colours just as filmmakers intended. And with precise colour accuracy, everything on the screen looks remarkably natural.
Super-sharpThe Super Retina XDR display has an ultra-high pixel density, so photos, videos, text — whatever you’re viewing — looks extra-sharp. And the display is even more expansive, thanks to a smaller TrueDepth camera area.
Next-Level iPhone Power

A15 Bionic is a game-changing chipThe lightning-fast A15 Bionic powers Cinematic mode, Photographic Styles, Live Text and more. Its Secure Enclave locks down personal info like your Face ID data and contacts. And it’s more efficient, helping to deliver longer battery life.
Up to 50% faster CPU than the competition.
Up to 30% faster graphics than the competition.
The only smartphone chip faster is in iPhone 13 Pro.
No one does 5G like iPhone

More 5G bands for 5G speed in more placesThe world is quickly moving to 5G. Streaming, downloading — everything happens so much faster. 5G is even fast enough for serious multiplayer gaming, sharing AR videos and more. With Smart Data mode, iPhone will switch down a gear automatically to save power when you don’t need all that speed.
Made for Everyone

PRIVACYiPhone helps put you in control of your personal information. For example, Privacy Nutrition Labels help you see how apps use your data. Apps need your permission to track your activity across other companies’ apps or websites. And that’s just for starters.

ACCESSIBILITYTechnology is most powerful when everyone can use it. That’s why iPhone comes with accessibility features that support vision, hearing, mobility and learning needs.